- Camp Create -

"Volkswagen Side Assist Office"

2011-11-11T16:21:00.000+01:00

"Surf at work without being caught out: with Volkswagen Side Assist Office."

Side Assist is a Volkswagen assistance system, that warns the driver if a vehicle is approaching from behind. We developed an online tool, that lets people experience the assistance system: „Side Assist Office“. When an employee is surfing at work, “Side Assist Office” scans the area behind his back with the webcam. If his boss suddenly shows up behind him, a business chart appears on the screen that makes him look busy.

www.side-assist-office.com

/ Client: Volkswagen AG
/ Agency: Grabarz & Partner
/ Executive Creative Director: Ralf Heuel
/ Group Creative Director: Timm Weber
/ Creative Directors: Oliver Heidorn (Text), Goesta Diehl (Art)
/ Text: Christian Soldatke
/ Art-Direction: Andreas Miller
/ Graphic Artist: Matthias Rauber
/ Flashdevelopment: Sebastian Fiedler, Veronika Ziegler

"Thanks, ARTE!"

2011-11-11T12:00:00.005+01:00

"I have no words. Thanks, ARTE!"

"My head is spinning. Thanks, ARTE!"

/ Client: ARTE TV
/ Agency: Grabarz & Partner
/ Creative Directors: Oliver Heidorn (Text), Goesta Diehl (Art)
/ Concept: Kerstin Corell, Thomas Schmiegel
/ Text: Christian Soldatke
/ Art-Direction: Andreas Miller

"The new Crafter. Built for the toughest jobs."

2011-07-22T16:13:00.007+02:00

"Heavy cargo? No problem. Heat? Maybe."

"Thousands of parcels per day. No time to fuel up."

"Powerful TDI engines for extreme situations: your daily routines."

/ Client: Volkswagen Commercial Vehicles
/ Agency: Grabarz & Partner
/ Executive Creative Director: Ralf Heuel
/ Group Creative Director: Timm Weber
/ Creative Directors: Oliver Heidorn (Text), Goesta Diehl (Art)
/ Text: Christian Soldatke
/ Art-Direction: Andreas Miller
/ Production: CZAR Film
/ Director: Martin Werner

"Oettinger"

2010-03-08T10:46:00.007+01:00

"Better english within an fortnight."

In December 2009, European commissioner Günther Oettinger, said: „English will be the working language!“ He wanted to prove his statement in a speech to an international audience – and failed. Unfortunately, his embarrasing speech was published on Youtube and seen by millions of people. Some days later, a new speech appeared on the internet.

/ Client: inlingua language schools
/ Agency: Kolle Rebbe
/ Creative Directors: Ales Polcar (Text), Heiko Schmidt (Art)
/ Text: Christian Soldatke
/ Art-Direction: Lai-sha Chan

"Chopsticks"

2009-09-28T18:25:00.010+02:00

"Extra hot: ültje Crispers Wasabi."

/ Client: ültje Snacks
/ Agency: Kolle Rebbe
/ Creative Director: Jochen Mohrbutter
/ Text: Christian Soldatke
/ Art-Direction: Stefan Schömbs

"Messed up"

2007-09-11T14:49:00.002+02:00

An ad for the Paulaner Brewery. Published in the Playboy Magazine.

/ Client: Paulaner Brewery
/ Agency: kempertrautmann
/ Creative Directors: Daniel Ernsting (Text), Frank Bannöhr (Art)
/ Text: Christian Soldatke
/ Art-Direction: Axel Schilling

"Snippets"

2007-02-25T18:11:00.012+01:00

"Riot in Schanze district. Bush sends troops."

"Snow chaos in Hamburg.
International drug ring under suspicion."

"HSV wants to fight.
UN Security Council against military intervention."

A campaign for a Hamburg newspaper.
Tagline: "Daily news from Hamburg and the world."

/ Client: Hamburger Abendblatt
/ Agency: kempertrautmann
/ Creative Director: Michael Ohanian
/ Text: Christian Soldatke, Michael Ohanian
/ Art-Direction: Axel Schilling

"Make laugh"

2007-02-21T09:06:00.003+01:00

An Ad for the german comedian "Ausbilder Schmidt" (Drill Instructor Schmidt). His comedy is all about the military.

/ Client: Comedy Central Germany
/ Agency: kempertrautmann
/ Creative Directors: Daniel Ernsting
/ Text: Christian Soldatke
/ Art-Direction: Axel Schilling
/ Illustrator: Marita Locmele

"Silent Movie"

2007-02-20T09:06:00.005+01:00

"The Paulaner TV-ads are classics by now. Time for new ones."

Viral to promote the upcoming Paulaner TV-Ads.

/ Client: Paulaner Brewery
/ Agency: kempertrautmann
/ Creative Directors: Daniel Ernsting (Text), Frank Bannöhr (Art)
/ Text: Christian Soldatke
/ Art-Direction: Axel Schilling
/ Grafik: Anna-Carina Jass

"Surpass yourself"

2007-01-14T15:03:00.003+01:00

"Surpass yourself."

A selfpromotion for the advertising agency kempertrautmann. It was placed in a transcript of a famous copywriter academy in germany. The dimensions of the ad are bigger than the other pages in the book.

/ Client: kempertrautmann
/ Agency: kempertrautmann
/ Creative Director: Mathias Lamken
/ Text: Christian Soldatke
/ Art-Direction: Axel Schilling

"Not a moment"

2006-12-22T15:45:00.002+01:00

The first campaign for Comedy Central Germany.

/ Client: Comedy Central Germany
/ Agency: kempertrautmann
/ Creative Directors: Daniel Ernsting (Text), Frank Bannöhr (Art)
/ Text: Christian Soldatke, Daniel Ernsting
/ Art-Direction: Axel Schilling, Marita Locmele
/ Design & Illustration: Tim Belser, Axel Schilling

"Funeral Viral"

2006-12-21T15:53:00.002+01:00

Viral and TV commercial for the Comedy Central campaign.

/ Client: Comedy Central Germany
/ Agency: kempertrautmann
/ Creative Directors: Daniel Ernsting (Text), Frank Bannöhr (Art)
/ Text: Christian Soldatke
/ Art-Direction: Axel Schilling

"Funeral Promo"

2006-12-20T11:07:00.001+01:00

Promototional event for the Comedy Central campaign.

/ Client: Comedy Central Germay
/ Agency: kempertrautmann
/ Creative Directors: Daniel Ernsting (Text), Frank Bannöhr (Art)
/ Text: Christian Soldatke
/ Art-Direction: Axel Schilling

"Get infected"

2006-11-08T17:39:00.005+01:00

A Broschure only for media planners, that announced the launch of Comedy Central Germany. 10 out of 40 pages.

/ Client: Comedy Central Germany
/ Agency: kempertrautmann
/ Creative Directors: Mathias Lamken (Art), Daniel Ernsting (Text)
/ Text: Christian Soldatke, Daniel Ernsting
/ Art-Direction: Daniela Drenning, Axel Schilling
/ Design & Illustration: Tim Belser, Marita Locmele

"Bloodbag"

2006-06-06T13:47:00.001+02:00

"Real Blood is harder to find."

/ Client: Arbeiter-Samariter-Bund
/ Agency: Scholz & Friends Hamburg
/ Creative Directors: Heiko Schmidt (Art), Gunnar Loeser (Text)
/ Text: Christian Soldatke, Gunnar Loeser
/ Art-Direction: Axel Schilling

"The Bulimic Drain"

2006-06-05T07:39:00.002+02:00

„Die Brücke e.V.“ offers professional advice for young women with eating disorders. The portrait of a suffering woman was placed over public water drains, placing the drains in her mouth and so giving the impression that the woman was constantly vomiting.

/ Client: Die Brücke e.V.
/ Agency: Scholz & Friends Hamburg
/ Creative Director: Christian Vosshagen
/ Text: Christian Soldatke, Peter Fehler
/ Art-Direction: Axel Schilling, Björn Schmitz

"Arctic"

2006-03-04T18:47:00.003+01:00

"XXL-Fridges by Siemens."

/ Client: Siemens
/ Agency: Scholz & Friends Hamburg
/ Creative Directors: Silke Schneider (Art), Gunnar Loeser (Text)
/ Text: Christian Soldatke
/ Art-Direction: Saskia Lübke

"Passport"

2006-03-04T18:44:00.001+01:00

"Books take you everywhere."

/ Client: Literaturhaus Hamburg
/ Agency: Scholz & Friends Hamburg
/ Creative Directors: Silke Schneider (Art), Gunnar Loeser (Text)
/ Text: Christian Soldatke
/ Art-Direction: Stefan Schömbs, Christine Ruf

"FTD Signpost"

2006-03-03T18:42:00.001+01:00

/ Client: Financial Times Germany
/ Agency: Scholz & Friends Hamburg
/ Creative Director: Stefan Setzkorn
/ Text: Christian Soldatke
/ Art-Direction: Pedro Sydow, Johanne Knust

"Robots"

2006-03-03T18:40:00.001+01:00

"Robots explore the deep sea and fly to Mars.
Here’s one that lends you a hand."

/ Client: Siemens
/ Agency: Scholz & Friends Hamburg
/ Creative Directors: Silke Schneider (Art), Gunnar Loeser (Text)
/ Text: Christian Soldatke
/ Art-Direction: Saskia Lübke

"Vase"

2006-03-02T20:33:00.002+01:00

"It can hide everywhere. But it doesn't need to."

/ Client: Siemens
/ Agency: Scholz & Friends Hamburg
/ Creative Director: Silke Schneider
/ Text: Christian Soldatke
/ Art-Direction: Stefan Schömbs

"Flame"

2006-03-01T19:52:00.004+01:00

"Finally a flame that can look after herself."

/ Client: Siemens
/ Agency: Scholz & Friends Hamburg
/ Creative Directors: Silke Schneider (Art), Gunnar Loeser (Text)
/ Text: Christian Soldatke
/ Art-Direction: Saskia Lübke

"Cables"

2006-02-26T19:31:00.002+01:00

"There are enough annoying cables."

/ Client: Siemens
/ Agency: Scholz & Friends Hamburg
/ Creative Director: Silke Schneider
/ Text: Christian Soldatke
/ Art-Direction: Stefan Schömbs

"Features"

2006-02-20T19:34:00.004+01:00

/ Client: Siemens
/ Agency: Scholz & Friends Hamburg
/ Creative Directors: Silke Schneider (Art), Gunnar Loeser (Text)
/ Text: Christian Soldatke
/ Art-Direction: Saskia Lübke

"Perfect Composition"

2006-02-20T16:49:00.002+01:00

"How do you improve a perfect composition?
With a perfect instrument."

/ Client: Siemens
/ Agency: Scholz & Friends Hamburg
/ Creative Director: Silke Schneider
/ Text: Christian Soldatke
/ Art-Direction: Christine Ruf

"Claim"

2006-02-19T11:52:00.005+01:00

"The future moving in."

The worldwide claim for Siemens Home Appliances.

/ Client: Siemens
/ Agency: Scholz & Friends Hamburg
/ Creative Director: Silke Schneider
/ Text: Christian Soldatke